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'Step-Up and Dance’ with Timomatic

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Nokia is inviting people of Melbourne to test out their dancing skills against an interactive Augmented Reality (AR) version of music star Timomatic to launch the Nokia Lumia 800, the company’s first smartphone with Windows Phone. The stunt will run from 10am – 8pm on Saturday 31st March. The event is part of a nationwide tour called ‘Lumia Live’ – the largest ever interactive AR project to hit Australia aiming to give people the chance to experience the new smartphone in a new, virtual and interactive way.

To activate the AR experience people will simply step onto a mat, powered by Xbox Kinect and touch sensors, to see themselves projected onto a huge video screen in Federation Square. They will then see themselves singing and dancing alongside Timomatic, featuring in their own virtual game of Angry Birds or petting a 3D kangaroo trying to find its way back to Uluru.

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