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When:

Mon 11 Mar 2013, 8:00pm–8:15pm

Where: Fishburners, 608 Harris Street, Ultimo, New South Wales

Restrictions: All Ages

Website:

Listed by: stacey12

Content marketing is now an essential element of the digital marketing mix. Content including video, blog posts, whitepapers, podcasts etc gives organizations the ability to differentiate from competitors, position the brand and its executives as thought leaders, drive website traffic and inbound links, optimize for search engines, generate leads and build loyalty among existing customers.