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Sat 10 Oct 2015, 8:30am–5:30pm

Where: Westfield Doncaster, 619 Doncaster Rd, Doncaster, Victoria

Restrictions: 15+

Listed by: lizcassar

Make The Dream A Reality – Accelerate Your Fashion Business
Attend Our One Day Fashion Business Masterclass

Creating, developing and sustaining a profitable fashion business is extremely challenging; the market is highly competitive, the scene is hard to navigate and the less-glamorous side – the actual demands of business – are easily neglected.

Join industry leaders for this one-day business masterclass on Brand Building, Sales and Marketing delivered by Fashion Equipped Founder Elizabeth Formosa and guest speakers.

Don’t miss this one of a kind masterclass to help you propel your business beyond success:
- One day focused on Fashion Business Brand Building, Sales and Marketing
- Influential speakers with years of experience in the industry
- Delivered in the beautiful Styling Suite


Getting Down to the Business of Fashion
Presented by Elizabeth Formosa – Fashion Business Consultant
Gain access to Elizabeth’s extensive industry knowledge mastered during her 20+ year career in fashion. Elizabeth has successfully worked with hundreds of fashion business owners, emerging designers and fashion start-ups. Get insights into the must-have edge, commitment, strategies, resources and gain access to the key networks required to give you every opportunity to succeed in your fashion business.

How to be your Brands Best Asset
Presented by Henry Roth – Celebrated TV host and fashion style authority.
Henry Roth did not wake up one day and appear on our TV screens out of nowhere.
Learn how his family’s bridal business turned into an international success.
Join his dynamic, sit down open discussion forum. You’ll get tips, quips and a check list of things to get your own label on the centre runway and leave with what it takes to compete, Thrive and Survive in fashion!

How to Cut Through in a Competitive Market
Presented by Elizabeth Formosa – Fashion Business Consultant
Before investing in inventory for your business you Must have a strategic Sales and Distribution Plan in place. Are you in the dark when it comes to How, Where and When to sell your range to maximise your return? Are you confused in regards to all of the sales channels you need to pursue to ensure every chance of success? Do you want to wholesale your range but have no idea how to get started? You will gain access to key insights that will enable you to trade in this highly competitive market.

Achieve Brand Greatness – Grow your Digital Footprint
Presented by Katherine MacPherson- The Hunter Box Digital Marketing Agency
This session includes information on self-managed marketing strategies and planning for small business, the power of social media, the importance of quality brand assets and how to get the best out of your marketing dollar. Participate in a dynamic Q&A session with Katherine and gain access to the marketing consultancy critical at the start up phase of any fashion business.

The Key Drivers of Success
Presented by Dr Carol Tan – Senior Lecturer of Fashion Entrepreneurship with the School of Fashion and Textiles at RMIT University.
Dr Tan will share her findings after years of researching over 50 successful Entrepreneurs. You will gain an insight into the common traits of a successful Business Owner. You will learn why you should overcome your fear of failure and why values, passion, networking and being fearless are necessary facets of making it in the Fashion Industry. This session will leave you inspired and ready to take on the world of Fashion!

Industry Speakers
The networking alone that you gain access to during this Fashion Business Masterclass could be the ‘Game Changer’ in your fashion business development. Don’t miss this unique opportunity to spend a day with these key influencers.

Click on our website to meet your Speakers