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Holden Spark Pop-up


Wed 18 May 2016, 9:00am–5:30pm
Thu 19 May 2016, 9:00am–9:00pm
Fri 20 May 2016, 9:00am–5:30pm
Sat 21 May 2016, 9:00am–5:00pm
Sun 22 May 2016, 10:00am–5:00pm

Where: Westfield Chatswood, 1 Anderson Street, Chatswood, New South Wales

Restrictions: All Ages

Ticket Information:

  • Admission: Free


Listed by: barbarawx3

Holden’s all-new Spark is coming to Sydney as part of a unique month long pop-up brand experience at Westfield Chatswood from Monday 25 April 2016, and will be joined by Gelato Messina in a delectable collaboration sure to spark some life into the taste buds.

The hugely popular gelateria has created a limited edition flavour inspired by the Spark, as the new model is brought out of the dealership and to the people, giving Millennials – particularly young women – a chance to experience it in a different setting.

“We know that 87 per cent of women feel misunderstood by the automotive industry, so we hope that the pop-up provides women with an opportunity to connect with the all-new Spark in an environment that’s relaxed and engaging,” said Holden spokesperson, Sean Poppet.

The mouth-watering Messina Spark scoops will feature salted palm sugar caramel with coconut and banana mousse, kaffir lime puree and peanut nougatine, and will be available for a gold coin donation to either the Leukaemia Foundation, Landcare, Fitted for Work or The Shepherd Centre.

Touted as a small car with big features, the all-new Spark combines sports styling and advanced technology with uncompromised safety and performance.

Sydney-siders can book a Spark test drive on the spot, and try out some of its exciting features including Apple CarPlay and Android Auto – an in-vehicle system that projects a user’s phone screen onto the car’s touch screen allowing drivers to get directions, make calls, send and receive messages and listen to music while staying focused on the road.

Holden has also partnered with Spotify to create a dedicated Spark playlist for the pop-up, and will be set in a beautiful, modern structure with blonde wood panelling, accompanied by two Sparks. The pop-up will run until Sunday 22 May 2016 before popping-up in Melbourne, Perth, Brisbane and Adelaide.