LinkedIn Fundamentals – Masterclass

Get your LinkedIn page working for you instead of the other way around. Learn how to optimise your personal profile so that you can maximize your time and presence. Understand how to make your company page really sing.

It's the platform you know you need to be on, but perhaps you're not 100% sure why. It's 2020—LinkedIn is no longer just about looking for jobs, it's a legitimate networking platform that is making a big impact in the corporate world.

Join us on Tuesday 31st March at the Alex Hotel for our LinkedIn Fundamentals masterclass. Social media strategist and certified trainer Meg Coffey will take you on a tour of the platform, exploring and explaining how LinkedIn works and how you can make it work for your business.

Our LinkedIn Fundamentals masterclass will take a look at:

- The benefits of a good LinkedIn presence
- Creating and optimising your personal profile
- Who to connect with and the right way to reach out
- How to get the most out of your company page
- Developing your content strategy and publishing articles
- Growing your personal brand as a thought leader
- The role of recommendations
- Tips & tricks for key features

Who should attend:
A little bit lost when it comes to LinkedIn? Wondering if it's really more than a dating site dressed up as a resume builder? Our LinkedIn Fundamentals masterclass will walk you through best practices and leave you understanding what works and what doesn't.

This is the perfect class for professionals who are working for, or who own, a small business, where getting value for money from online efforts is a top priority. The knowledge shared in this masterclass will not only give you a better understanding of how LinkedIn works but also demonstrates how best the platform for yourself and your business.

What's included:
Barista coffee on arrival. Yep, this is not your average function. We will give you insider knowledge and practical advice to break into the ever-changing medium and grow your business on LinkedIn.

A delicious morning tea with another round of barista coffee will be provided, giving you an opportunity to network with your peers and fellow classmates.

Every attendee will also receive a resource packed workbook.

About the presenter:
Social media and digital marketing strategist Meg Coffey is a certified trainer, lecturer, media commentator, award-winning entrepreneur and regular on Australia’s business speaking circuit.

Texan by birth and Australian by choice, Meg is managing director of social and digital marketing agency Coffey & Tea, and founder of #SMPerth, the free digital-marketing knowledge-sharing network. She is also the creator of the paradigm-shifting State of Social digital and social marketing conference.

Meg brings a wealth of first-hand social and digital marketing experience and real-world case studies to her training programs, with content and conversation tailored to suit each class. That’s why every session is limited to no more than 15 people: to ensure you’re able to tap directly into Meg’s know-how and apply your learnings to your social and digital marketing activities straight away.

What others had to say:

"I found it really informative and provided easy to follow examples i can apply to my own work."

"Meg was laidback, easy to understand, and very knowledgeable. Loved the content and how it was delivered."

Limited spots available, book now to avoid disappointment!