Push Pull x Up There Store Collaboration Launch Party

Since starting in January 2019, Push Pull has achieved a lot in not a lot of time. With foundation values in creating community, the brand seeks to bring together individuals for the love of wearable vintage pieces. The name Push Pull stems from a simple concept—the innate action of pushing and pulling a door open and closed by the simple instruction of Push and Pull. Instructions that don’t discriminate and are simple enough for anyone to follow. The brand is inclusive and the boys behind it treat all customers like friends and family.

The masterminds behind the streetwear label are:

Jesse Toniolo – CEO and COO.
Patrick Boyle: Creative Director.
Vincent Adduci: Token Screen Printer. In House Production.

Sourced from all over the world, Push Pull pieces are recycled vintage clothing given new life through patchwork, screen-printing and paint splatter. The boys who met in high school prior to starting the business, love to revel in the creative process seeing the imperfections of acrylic paint splatter as individual and something to be celebrated.

In light of their upcoming collaboration with Up There Store in Melbourne CBD. Push Pull has created a small capsule of limited edition pieces celebrating their friendship with Up There Store. A series of t-shirts and hoodies will feature colour-block, screen-print and tie-dye designs .

A laid back launch party will be held with beverages and snackies for those keen to join the movement for a chat, laugh and perhaps a unique and durable lifetime piece.

For further information follow @pushpull.shop or go to their website https://pushpullshop.com.au.