Jeff Lang

With the music industry in a state of flux, artists are constantly on the lookout to find new ways to release music and earn an income, especially since the dawn of streaming and downloads. Three-time ARIA Award-winning musician, singer/songwriter, guitar virtuoso and balladeer Jeff Lang has chosen an innovative and relatively new approach of releasing new and previously unreleased music directly to fans through his brand new Patreon Archive page.

Patreon is an online platform where people pledge money to artists they like to help them continue to create music and content. After releasing 17 albums the traditional way via various record labels, Jeff decided to see if he could use the site to essentially run like an independent record shop, where fans gain direct access to unreleased music and other amazing material that has been hidden until now.

For the second half of 2019, Jeff is on a rolling tour visiting capital cites, regional centres and intimate shows in far flung halls, with the idea of connecting with his fans via an extended journey through his extraordinary catalogue of songs, and explaining in more detail how he will be releasing music through his Patreon Archive.